Increasing the output of research and thought leadership will help. One of Milbourn’s key performance indicators is whether the school is producing more thought leadership, per capita, over time. Another priority is thinking boldly about the resources at the Cox School’s doorstep.
“The high-level vision is that the Cox School should be at the center of anything and everything that touches the economic engine and entrepreneurial ecosystem of Dallas and beyond,” he says. “That’s the shining vision on the hill.”
In an economy increasingly shaped by AI and data science, Milbourn wants to build programs that align with where the world is headed. That will require collaborating with other pockets of campus so that students come out prepared to bridge finance, analytics, technology, engineering and other disciplines.
When it comes to growth, there’s a roomy new campus built to accommodate it. “Our bigger growth going forward is going to be at the undergraduate level,” says Jim Linck, senior associate dean for degree programs. “Much higher than the grad level.”
It’s not just about scale, of course. It’s about evolving the curriculum and student experience to reflect the demands of the changing workplace, combining the right practical skills with the high-EQ qualities SMU students are known for.
“I feel like we’re good at having a well-rounded student,” Linck says. “We’re not just producing people [who] are going to sit in the back room and run models.”
All of this will be led by a newly expanded leadership structure within the Cox School. Bill Dillon has transitioned out of the critical second-in-command role he’s held for more than 30 years to focus solely on his research and teaching at the start of the 2026–2027 academic year; Milbourn reorganized the role shortly after he became dean.
The role became two positions: one for faculty and research (Butts), another for degree programs (Linck). Butts and Linck, both of whom have been department chairs (of management and finance, respectively) learned on the job from Dillon—and all three were associate deans in the 2025–2026 academic year.
“[Linck] and I have to be simpatico,” Butts says. It’s a model built for specialization and scale, and Dillon’s “superhuman” abilities aside, it’s a move that aligns with the Cox School’s recent growth.
“We’re on a strong trajectory, and we see more opportunity ahead,” Linck says. “We’re launching new programs and refining existing ones to best serve the market, doubling down on areas where we can truly add the most value.”